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Disciplina: EAC0522 - International Management and Business in Brazil
Carga Horária Total:
This course aims to develop the understanding of the Brazilian Business scenario, its culture, political structure, agents and business regulation through a comparative and cross cultural approach. Why study International Management and Business in Brazil? Living and working in a globalized society requires that every student be aware of the main issues taking place in the international business scenario and the world economy today. As part of the BRICS countries (Brazil, Russia, India, China and South Africa), Brazil is an important player in the Latin America and in the world´s economy and politics. Discussing, searching and studying Brazil brings to the student a useful perception of the world’s diversity in global business management.
78286 - Edson Luiz Riccio
This course approaches international management by focusing on the role of the executive/managers directing and dealing with the challenges of applying effective management principles in a global environment with cultural diversity. It brings the discussion about the differences between local and international management and the cultural and geo-political characteristics of Brazil and Latin America. Pre-requisite: Communication in English, speaking and writing, is mandatory. It is assumed that the students attending this course are mature enough to understand the complexity of world´s economic scenario, and its main characteristics.
1. Geo-political vision of Brazil; Historical, Cultural and Ethnic formation of Brazil - The Brazilian People; 2. Development Highlights in Historic timeline; Colonial Period, Brazilian Empire, Brazil Republic: The Old Republic, The New Republic; 3. Brazil natural resources; Last Economic Developments; 4. International Management Topics: International Business; Why companies go international; players in international business; International Operations and Control Systems in Multinational Companies; 5. Cultural Challenge and Cross cultural Management; Brazilian Culture; Doing Business in Brazil; 6. Brazilian Business & Management Style; 7. Regulatory Systems in Brazil; 8. Social/ Economic view of Latin America and Brazil – The Mercosul; 9. Current Political and Economic Developments in Brazil; How to open a company in Brazil. Legal/Cultural/Business aspects; 10. Import and Export activities in Brazil; 11. Transnational and Multinational Companies in Brazil. 12. Investment opportunities and current challenges for development.
Norma de Recuperação
Katsioloudes, Marios I.; Hadjidakis, Spyros; International Business A Global Perspective; ISBN: 978-0-7506-7983-1 ; 2007; ELSEVIER
Deresky, Helen. International Management: Managing Across Borders and Cultures, Text and Cases, 8/E ISBN-10: 0133062120 • ISBN-13: 9780133062120; ©2014 • Prentice Hall • Cloth, 528 p.
Hofstede, G. Hofstede., GJ, & Minkov, M.(2010). Cultures and Organizations, Software of the Mind. Intercultural Cooperation and its Importance for Survival.. 3rd Edition, McGraw-Hill USA, 2010.
Guo, L., Stone, D., Bryant, S., Wier, B., Riccio, E.L., Nikitkov, A., Ren, C., … Zhang, L. (2013). Are consumers’ financial needs and values common across cultures? Evidence from six countries. International Journal of Consumer Studies, 37(6), 675–688. doi:10.1111/ijcs.12047
Doupnik, T. S., & Riccio, E. L. (2006). The influence of conservatism and secrecy on the interpretation of verbal probability expressions in the Anglo and Latin cultural areas. International Journal of Accounting, 41(3), 237–261.
Meschi, P.-X., & Riccio, E. L. (2008). Country risk, national cultural differences between partners and survival of international joint ventures in Brazil. International Business Review, 17(3), 250–266. doi:10.1016/j.ibusrev.2007.11.001
Bhimani, A. (1999). Mapping methodological frontiers in cross-national management control research. Accounting, Organizations and Society, 24(5-6), 413–440. doi:10.1016/S0361-3682(98)00068-3
Cases to be studied will be supplied by professor or by accessing USP Library resources (SIBI USP and Portal da CAPES).
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